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HealthcarePharmaceutical DistributionMalaysia
Mederis logo - Healthcare

Mederis

AI Resolves 98.75 Percent of Enquiries Without Staff Intervention

Mira, a bilingual AI Employee, autonomously handles pricing, repeat orders and payment follow-ups across 12 WhatsApp channels, resolving 98.75 percent of enquiries while giving the owner visibility across the whole sales team.

Key Result
98.75%
Resolved Without Staff
720
Conversations in 47 Days
12
WhatsApp Channels
55 hrs
Rep Time Returned
“So from here, we can see that the customers see that we are acting fast, we are responding to them very fast. So we feel like we are servicing the customer better compared to last time.”
M
Mak Siew Yin
HR Manager, Mederis

Results at a Glance

Mederis (Malaysia), a Healthcare business, achieved 98.75% Resolved Without Staff with ABC Sales AI WhatsApp automation. Additional results include 720 Conversations in 47 Days, 12 WhatsApp Channels, 55 hrs Rep Time Returned.

98.75 Percent Resolved With Zero Human Involvement

The Challenge

Repetitive Enquiries Scattered Across a Dozen Numbers

  • Sales reps fielded a constant stream of repetitive enquiries across 12 separate WhatsApp numbers, from pricing tiers and repeat orders to stock expiry dates and delivery status
  • Payment collection was entirely manual, so chasing overdue accounts, sharing statements and collecting e-invoice details all depended on a rep remembering to follow up
  • With conversations scattered across a dozen numbers, the owner had no central visibility into how the team communicated with clinics, pharmacies and hospitals

The Transformation

Mira, a Bilingual AI Employee

  • Mira handles inbound enquiries automatically on the AI-enabled WhatsApp channels, delivering correct pricing tiers, confirming order quantities and requesting PO documents
  • Mira took over the finance admin: issuing statements of account as PDFs, sending persistent follow-ups on overdue accounts, recording payment proofs and collecting e-invoice data
  • All 12 WhatsApp numbers were connected to one platform, giving the owner a single dashboard view while Mira escalates complex negotiations, complaints and special pricing to the human team

The Impact

98.75 Percent Resolved With Zero Human Involvement

  • In the first 47 days Mira handled 720 conversations across a lead base of 2,932 contacts with only 9 escalations, a 1.25 percent escalation rate
  • Roughly 55 hours of rep time was returned to the business, about RM1,375 in 47 days, while every message on AI-enabled channels received an instant response 24/7
  • The owner gained full quality-control visibility across all 12 channels at no additional cost, freeing the sales team for complex negotiations and field visits
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