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ABC Sales AI · Monthly Retainer

Fixes the Feedback Loop audit area

AI Business Intelligence Review Retainer
Close the Feedback Loop

a.k.a. The Monthly Debrief

Every objection your customers raise is free research, and all of it evaporates. Your salesperson hears the same objection nine times and tells nobody; your AI hears a question a hundred times and nothing changes on your website, in your ads or in your price. Nothing is collected, so nothing is reviewed, so nothing changes, and the same objection is still killing deals next year.

We install the standing monthly loop: the five numbers and the objection report reviewed with you, what moved and what did not, then the remaining scoped implementation time spent making the tweaks with you in the same month. The agreed answers feed back into your AI Employee, so the AI improves on the same cycle your humans do.

Monthly

a standing seat, not a report

Same month

reviewed, decided, and implemented before the next debrief

Together

your AI and your team improve on the same cycle

What it is costing you

Do the arithmetic in your own numbers

You are running the most expensive customer research operation in your industry and throwing away the results every night. Every objection is a fix nobody made, every repeated question is a page nobody wrote, and marketing keeps writing from imagination while the answer sits in the chat history.

Fill it in yourself:

What were the three objections you heard most last month? And what changed because of them?

How it works

So how does it actually work?

Answered the way you are already thinking about it.

I already get reports. Nobody reads them.

A report that reaches the wrong desk changes nothing.

1. The debrief, with the people who can change something

Objection Intelligence clusters what your market says every week: the objections, the questions, the loss reasons, captured as they happen. Once a month we sit down and read it with you properly: the five numbers, what moved and what did not, and what each finding implies for your price, your ads and your script.

We decide together who sits in that meeting, because the whole point is that it lands on the people who set the price and write the ads.

What your market tells you every day reaches the people who can act on it.

Talk is cheap. When does anything actually change?

The same month. That is the whole design.

2. The tweaks, implemented before the next debrief

The debrief ends with decisions, and the remaining scoped implementation time that month goes into making them with you. The work is drawn from the other plays in this catalogue: one month it tightens follow-up, another runs a reactivation round, another sharpens the offer. The audit says where.

Reviewed, decided, and done, inside the same month.

Will my AI keep up with what we decide?

The loop closes on the machine too, not just the humans.

3. The answers feed the AI

Every agreed answer goes back into your AI Employee and Knowledge Base. The objection your market raised in week one is handled by your AI a month later, in your words, at the price and offer you decided in the room.

Your AI and your team improve together instead of drifting apart.

Why can I not just buy this once?

Because a debrief that happens once is just a meeting.

4. Three cycles, the smallest honest unit

Month one is baseline. Month two is the first real tweak. Month three is the first month you can see whether the tweak worked. Anything shorter is a meeting with a subscription price, and we do not sell those.

Three things change every quarter because of evidence rather than opinion.

What we will do for you

Both halves of the work

Every install is two jobs: the thinking and the wiring. You should see both before you buy either.

The business expert work

  • Run the first debrief live with you and turn it into three concrete changes: one to the sales script, one to the advertisements or website, one to the offer.
  • Decide who should receive the report, because a report that reaches the wrong desk changes nothing.
  • Scope each month's implementation from the other plays in this catalogue, where the audit says the time does the most good.
  • Set the quarterly review so it survives a busy month.

The AI and system configuration

  • Set the tagging so objections, questions and loss reasons are captured as they happen.
  • Switch on Objection Intelligence for the weekly clustering, and use the AI Manager's analysis for the sales heatmap and the leak patterns.
  • Build the monthly debrief report: top objections, top questions, what changed since last month, and what each implies for your price, your ads and your script.
  • Set the distribution so the report lands on the people who can change something.
  • Feed the agreed answers back into your AI Employee and Knowledge Base, so the AI improves on the same cycle your humans do.

The package

Done for you, end to end

Included: the monthly debrief meeting, the five-number and objection review, the decisions written down, the scoped implementation of the agreed tweaks in the same month, and report distribution to the people you name.

Not included: ad budgets, and the decisions themselves: we bring the evidence and do the work, the call on price and offer stays yours.

What we need from you: the Owner's Dashboard installed, or installed first so the debrief has honest numbers to read; the decision maker in the monthly meeting; and answers agreed in the room so they can feed the AI.

Timeline: month one sets the baseline, month two makes the first real tweak, month three shows whether it worked. Three months minimum, because anything shorter is a meeting with a subscription price.

How this engagement is delivered

An AI system, deployed as a service

Every install is the deployment of an AI system into your business, delivered as a service. In the categories IRAS uses for qualifying AI business services, the work is:

Consultancy and strategy
The business expert work above: the mapping, the definitions, the copy and the working sessions.
System development and deployment
The AI and system configuration above: the AI Employee, AI Manager and platform capability switched on and wired to your business.
Data and analytics
The reports, briefs and alerts the system leaves running, built from your own conversation and business data.
System-related training
Handover and training so your team runs it without us.

Investment

Scoped and quoted for your business

No two businesses leak in the same place, so no two installs are identical. Your consultant scopes it with you, shows you exactly what it is worth against your own numbers, and quotes it. One objection answered before it kills the next ten deals usually covers the month.

Singapore company? Install work like this is the kind of AI spend the EIS 400% deduction covers for YA2027 and YA2028, roughly 51 cents saved per dollar for a profitable company at 17%. No application: when the work is completed and accepted we send the claim documents, and your accountant adds it to your normal return. Forward our accountant page, and confirm your own eligibility with your tax advisor.

We build a limited number of installs each month, so every system gets senior attention.

The Delivery Promise

Every month scoped upfront, done, and written down. No refund clause, because you are buying a standing appointment, and you can stop after the minimum.

A retainer earns its keep month by month, so instead of a refund clause we make each month verifiable. We state the minimum honestly upfront: month one is baseline, month two is the first real tweak, month three is when you can see whether the tweak worked. Each month the scope is agreed at the start, the review happens, the decisions are written down, the hours are logged against your balance, and the tweaks get implemented in the same month. After the three-month minimum you can stop whenever the evidence tells you to. Everything stays yours:

  • Every monthly report: top objections, top questions, what changed and what it implies
  • Every tweak already implemented: the scripts, pages and offers changed
  • The tagging and Objection Intelligence setup that keeps capturing what your market says
  • Your AI Employee and Knowledge Base, smarter by every answer the debriefs agreed
  • The written baseline of your five numbers, so any future work can be proved or disproved

How you will know it worked: three things change every quarter because of evidence rather than opinion, and the changes already made stay made whether or not you continue.

Honest fit check

This is not for everyone

Perfect for:

  • A business with the Owner's Dashboard installed, or ready to install it: the debrief rides on it
  • Owners who want a standing seat at their own numbers, not another unread report
  • Teams where the same objection keeps surfacing and nobody owns the fix

Not built for:

  • A business that wants a one-off meeting: buy a single play from the catalogue instead, that is what they are for
  • An owner who will not put the person who sets the price in the room: from the wrong desk, the report changes nothing

Before you ask

Quick answers

Why three months minimum?

Month one is baseline, month two is the first real tweak, month three is the first month you can see whether the tweak worked. Anything shorter is a meeting with a subscription price, and both sides walk away thinking it did not work. Three cycles is the smallest honest unit of this product.

What happens each month?

We review the five numbers and the objection report with you, what moved and what did not, surface the suggestions, decide the tweaks, then spend the remaining scoped implementation time making them with you in the same month. The work is drawn from the other plays in the catalogue, and the audit says where.

Is the report not automatic already?

The machine writes the report. The debrief is somebody reading it with you, saying the uncomfortable thing out loud, and then doing the work. Collected but never reviewed is exactly how all this evidence evaporated in the first place.

Do I need the Owner's Dashboard first?

The debrief rides best on it. The five numbers we review each month are the ones the Dashboard installs; if you do not have it yet, we install the scoreboard first so the debrief has something honest to read.

What if we outgrow tweaks?

That is good news, and the debrief is where it shows up with evidence. If your problem becomes too many sales and not enough people to deliver, the HR Funnel is the next system; if it becomes inconsistent service quality, the SOP Auditor is.

We are a Singapore company. Can we claim this under the EIS 400% AI tax deduction?

Yes, this is the kind of spend the scheme was built for: IRAS lists system development and deployment, consultancy and strategy, data and analytics, and training as qualifying AI business services. For YA2027 and YA2028 the EIS gives a 400% tax deduction on the first S$50,000 of qualifying AI spend per year, roughly 51 cents saved on every dollar for a profitable company at 17%. There is no application and no pre-approval: you claim it in the tax return you already file. Our part is to make it effortless. When the install is completed and accepted, we send the necessary documentation, itemised under this system's title, and we work with your accountant on anything else the claim needs from our side. Whether your company qualifies depends on your own situation, so confirm with your tax advisor.

ABC Sales AI · abcsales.ai · Every install is scoped to your business and quoted by your consultant. Outcomes depend on your market, offer and execution; the guarantee above is the promise we stand behind. You are responsible for the content you send; campaigns are vetted against your industry's rules before launch. ABC Sales AI is not a tax advisor; any Singapore EIS treatment is for your tax advisor and IRAS to confirm.

The most expensive research in your industry, finally used.

Every month: the numbers read, the uncomfortable thing said, the tweak made, and your AI taught the answer. Three things change every quarter because of evidence rather than opinion.