← All systems

ABC Sales AI · Campaign Install

Fixes audit area C4

AI Review, Referral and Sentiment Routing System
Catch Goodwill at Its Peak

a.k.a. The Review & Referral Machine

Your happiest customers say thank you and disappear. The goodwill is real, but it never lands where future buyers can see it, and it never turns into an introduction. Meanwhile one unhappy voice online outweighs fifty silent happy ones. Asking fixes it, but asking feels awkward, so nobody asks.

The ask happens automatically, politely, at the exact happy moment: review link in hand, referral path effortless. And unhappy signals route privately to you first, before they ever reach public. Protection you do not have today.

Right time

the ask lands at the happy peak

Protected

unhappy signals come to you, not public

Multiplied

happy customers introduce the next one

What it is costing you

Do the arithmetic in your own numbers

A review sells to strangers while you sleep, and a referral is the cheapest lead you will ever get. Happy moments happen in your chat every week, and today nothing is done with them.

Fill it in yourself:

How many public reviews did you collect in the last twelve months? How many customers this year arrived through a review or a referral? If the answer to either is "I do not know", that is the answer.

How it works

So how does it actually work?

Answered the way you are already thinking about it.

When is the right moment to ask?

The goodwill peaks for a moment. Then it evaporates.

1. The trigger map

We define your happy moments together: job completed, order delivered, milestone hit, thank-you received. Those become the automatic triggers.

No happy moment ever slips by unasked again.

Doesn't asking feel desperate?

Which is exactly why humans avoid it. The system never feels awkward.

2. The right-time ask

At the happy moment, a personal message asks for the review with the link in hand. Polite, brief, in your voice, approved by you. The customer experiences it as caring follow-through.

Reviews arrive while the smile is still on their face.

What if someone unhappy reviews us?

Today they already can, unprotected.

3. Private routing for unhappy signals

Unhappy signals route privately to you instead of into public, so you fix the problem before it becomes a one-star story. That protection alone changes how safely you can grow.

You hear it first. The internet hears it never.

And the referrals?

Good clients know people like themselves.

4. The referral loop and the report

Happy reviewers get a natural referral ask with an effortless way to introduce a friend. Every ask, review and introduction is logged, and the report shows what came from where.

Your best customers quietly become your best marketers.

What we will do for you

Both halves of the work

Every install is two jobs: the thinking and the wiring. You should see both before you buy either.

The business expert work

  • Define the happy moment in your business precisely, because a request sent at the wrong moment gets politeness instead of a review.
  • Write the review ask and the referral ask, which are two different conversations and should never be one message.
  • Design what a customer actually forwards to their friend, so referring you takes them ten seconds.

The AI and system configuration

  • Trigger the review request off the value moment, with a one-tap link to the platform that matters for you.
  • Set the AI to detect a happy reply in conversation and ask right then, while it is still true.
  • Attach Smart Media Reply so the forwardable message and image go out on request.
  • Tag referrers and referred leads so both sides are visible and rewardable.
  • Route anything unhappy to a human instead of to a review request.
  • Report reviews collected, referrals named, and customers who arrived that way.

The package

Done for you, end to end

Included: trigger design, all copy, the flows, private routing for unhappy signals, testing, and the report.

Not included: paid ads, and referral reward costs (your choice, we advise).

What we need from you: a 30-minute kickoff, your review link, and message approvals.

Timeline: typically live within 1 to 2 weeks of kickoff.

How this engagement is delivered

An AI system, deployed as a service

Every install is the deployment of an AI system into your business, delivered as a service. In the categories IRAS uses for qualifying AI business services, the work is:

Consultancy and strategy
The business expert work above: the mapping, the definitions, the copy and the working sessions.
System development and deployment
The AI and system configuration above: the AI Employee, AI Manager and platform capability switched on and wired to your business.
Data and analytics
The reports, briefs and alerts the system leaves running, built from your own conversation and business data.
System-related training
Handover and training so your team runs it without us.

Investment

Scoped and quoted for your business

No two businesses leak in the same place, so no two installs are identical. Your consultant scopes it with you, shows you exactly what it is worth against your own numbers, and quotes it. The private routing alone is protection most businesses run without.

Singapore company? Install work like this is the kind of AI spend the EIS 400% deduction covers for YA2027 and YA2028, roughly 51 cents saved per dollar for a profitable company at 17%. No application: when the work is completed and accepted we send the claim documents, and your accountant adds it to your normal return. Forward our accountant page, and confirm your own eligibility with your tax advisor.

We build a limited number of installs each month, so every system gets senior attention.

The Cannot-Lose Guarantee

We tune it until the reviews and introductions arrive. If it still misses what we agreed, half back, and the protection stays on.

Reviews and referrals depend on how your customers feel as much as on the ask, so we stay on it: the machine asks at every happy moment as designed, and we keep refining the moment, the wording and the referral asset until the reviews and introductions show. If after that it still has not delivered what we agreed in writing, we refund half your fee, and you keep everything we built. The exact terms sit in your service agreement. Whatever your customers do, you keep:

  • The trigger map of your business's happy moments
  • Every ask script, in your voice
  • The private routing that catches unhappy signals before public
  • The tracking of every ask, review and introduction

Worst case: no unhappy customer reaches public before reaching you, and every future happy moment gets caught. Best case: strangers choose you because your happiest customers finally became visible.

Honest fit check

This is not for everyone

Perfect for:

  • Any business whose buyers check reviews or come by word of mouth
  • Owners proud of their service but invisible online

Not built for:

  • A business with unresolved service problems: fix first, then amplify

Before you ask

Quick answers

My industry does not read reviews.

Your customers still search you before paying. And the referral half works in any industry.

Will people actually refer?

Some already do, randomly. The machine just asks at the peak moment with an effortless way to introduce someone.

Do rewards feel transactional?

The reward is optional and your choice. Gratitude at the right moment already outperforms never asking.

Can I customise the messages?

Every word, approved before anything goes live.

We are a Singapore company. Can we claim this under the EIS 400% AI tax deduction?

Yes, this is the kind of spend the scheme was built for: IRAS lists system development and deployment, consultancy and strategy, data and analytics, and training as qualifying AI business services. For YA2027 and YA2028 the EIS gives a 400% tax deduction on the first S$50,000 of qualifying AI spend per year, roughly 51 cents saved on every dollar for a profitable company at 17%. There is no application and no pre-approval: you claim it in the tax return you already file. Our part is to make it effortless. When the install is completed and accepted, we send the necessary documentation, itemised under this system's title, and we work with your accountant on anything else the claim needs from our side. Whether your company qualifies depends on your own situation, so confirm with your tax advisor.

ABC Sales AI · abcsales.ai · Every install is scoped to your business and quoted by your consultant. Outcomes depend on your market, offer and execution; the guarantee above is the promise we stand behind. You are responsible for the content you send; campaigns are vetted against your industry's rules before launch. ABC Sales AI is not a tax advisor; any Singapore EIS treatment is for your tax advisor and IRAS to confirm.

The goodwill already exists. Catch it at the moment it peaks.

Reviews asked automatically, referrals started naturally, unhappy voices caught privately. All approved by you.