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ABC Sales AI · Show-up install · Events and webinars

Fixes audit area B2

AI Event Registration and Follow-Up Engine
Filled, captured, followed up by morning

You pay in ads, effort and reputation to fill the room, and the money is made before and after the room: in the reminder rhythm that decides who shows up, in capturing the interested hands while they are raised, and in the follow-up that happens within 48 hours or never. Most operators run the middle brilliantly and leave both ends to memory and midnight energy.

Registration opens a conversation instantly. The reminders run themselves. The interested hands get captured live with one QR. And by ten the next morning, your team has a follow-up script for every single lead, matched to what that person actually said and voted during your event.

Show-up

protected by a personal reminder rhythm

Captured

serious hands raised, recorded, marked

By 10am

a follow-up script per lead

If you do not fix it

What this leak costs you

You pay in ads and effort to fill the room, and the money is made before and after it. Every registrant who did not show, and everyone who showed interest and went home without giving you their contact, is a sale you already paid for.

How we fix it

So how does it actually work?

Registration opens a conversation instantly. Reminders go out on their own and protect your show-up rate. The interested hands are captured live with one QR and marked by what they voted. By ten the next morning, your team has a follow-up script per lead, matched to what that person said and voted. Connected to your registration form, sheet or customer records. We try two versions of each reminder and keep tuning the rhythm until the room fills.

Answered the way you are already thinking about it.

How do I get more of my registrants to actually show?

The show-up battle is won in the days before, not the minutes after.

1. Registration to show-up

The chat opens the moment they register, captures their pain before the event, and runs a personal reminder rhythm that keeps the window warm. They arrive already engaged, because the conversation started days ago.

The room fills with people who already told you what they want.

How do I know who in the room is serious?

Interest raised live and never captured is the biggest leak in events.

2. The live layer

Audience votes capture industry, self-diagnosis and pain in real time. The QR gate captures the serious hands before the price is even revealed, protecting the room's energy and giving you a ranked list of who leaned in.

You leave the event knowing exactly who wanted what.

What happens the morning after?

The fortune is in the follow-up nobody has energy for on day three.

3. The plan for the morning after

Transcript, chat, votes and attendance synthesized overnight. By morning: a follow-up script per lead, matched to their own words and votes, plus objection-specific messages for scanners who did not convert while the event is still warm.

Less manpower, and no interested lead is left without a follow-up.

And after this event?

One event teaches you. A system compounds you.

4. The long tail and the report

Every attendee marked by their votes, so campaigns months later speak to what each person cared about. The report surfaces what your audience always asks, the top objections, drop-off points, and what to do next time. The engine stays yours and reuses for every event.

Each event makes the next one stronger.

The install

What is included

  • The connection to your registration form, sheet or customer records, so registrants are in one list from the first minute
  • For offline events: a personalised QR code as the ticket for each registration, and scan-to-check-in at the door, so you know who came and who did not
  • For webinars: a QR on your slides that asks for a keyword, so the keen ones raise their hand while you present and can be followed up as it happens
  • After the event: a full hot-lead analysis from what they asked in Zoom, when they joined and left, and what they asked on WhatsApp, with a follow-up script per lead and a game plan for your sales team
  • The reminder rhythm from registration to show-up, in two versions, and the better one stays
  • The live layer: one QR that checks people in, captures who showed interest, and notes what they ask
  • The plan for the morning after: a follow-up script per lead by ten the next morning
  • The long tail: the follow-up for the ones who did not come, and for the ones who came and did not buy
  • Expert optimisation: we watch show-up and follow-up numbers after every event
  • All copy in your voice, testing, and the report: registered, showed, captured, bought

Not included: paid ads to fill registrations, and the event content itself (we advise on the close structure). Not included on any system: WhatsApp, LINE or other messaging fees and credits, ad spend and ad management, and your other apps' subscriptions or API fees.

What you get

  • More of the registered in the room
  • The interested hands captured, not lost at the door
  • A follow-up script per lead by morning
  • An attendee list, marked by what each person cared about, that grows with every event
  • Your real show-up and follow-up numbers

Timeline: Built backwards from your next event date.

By yourself

Write the reminders, remember to send them, run around with a sign-up sheet, and write the follow-up for every lead yourself at midnight.

With us

The event date, the offer, the content outline, and approvals.

What we need from you: the event date, the offer, the content outline, and approvals.

Already on ABC Sales AI?

Guided Launch set up one workflow with you, a first version built to get your first win, so what you already have depends on the one you chose. Typically:

Onboarding gave you: website registrations landing in the platform and the AI replying to them. A business built on events usually launched with this workflow.

This adds: More of the registered in the room and the serious hands followed up by morning: for offline events a personalised QR as the ticket and scan-to-check-in at the door; for webinars a QR on your slides that asks for a keyword so the keen ones raise their hand as you present; then a full hot-lead analysis from Zoom and WhatsApp, a follow-up script per lead, and a game plan for your sales team.

How this engagement is delivered

An AI system, deployed as a service

Every install is the deployment of an AI system into your business, delivered as a service. In the categories IRAS uses for qualifying AI business services, the work is:

Consultancy and strategy
The business expert work above: the mapping, the definitions, the copy and the working sessions.
System development and deployment
The AI and system configuration above: the AI Employee, AI Manager and platform capability switched on and wired to your business.
Data and analytics
The data mapping and checks, plus any reports, briefs or alerts included in the agreed scope.
System-related training
Handover and training so your team runs it without us.

Investment

Scoped and quoted for your business

Your consultant agrees the outcomes, scope and delivery checks with you, explains the investment, and provides a quote for your business. One extra closed deal from a room you already filled usually pays for the install.

Runs on your ABC Sales AI platform subscription. If you came through Guided Launch, you already have it.

Connect first, commit later. When a system depends on your booking tool, POS, payment system or customer records, we verify the connection before you commit fully. If it truly cannot connect, the first payment comes back.

Singapore company? Install work like this is the kind of AI spend the EIS 400% deduction covers for YA2027 and YA2028, roughly 51 cents saved per dollar for a profitable company at 17%. No application: when the work is completed and accepted we send the claim documents, and your accountant adds it to your normal return. Forward our accountant page, and confirm your own eligibility with your tax advisor.

We build a limited number of installs each month, so every system gets senior attention.

Built, then tuned until it really works

We build everything on this page, and we stay on it until it is really working. We do not promise how far your numbers move.

Whether the numbers move depends on your customers, your season and your list as much as on the system, so we do not promise a result, and we do not switch it on and leave. We build everything on this page, connect it to your tools as far as they allow, test it on your real conversations, and keep tweaking the messages, the timing and the rules until it is really working. We need your feedback along the way, because what a good result looks like is different for every owner. The scope is what is written on this page. The decisions that are yours stay yours: the offer, the prices, the rules. We bring the expertise, surface the options and build. You decide. Everything we build stays yours:

  • The engine itself: the reminders, the votes, the QR and the follow-up flows, reusable on every future event
  • The attendee list, marked by what each person cared about
  • The insight report: what your audience always asks, the top objections, the drop-offs
  • The what-to-do-next plan for your following event

Whatever your market does, you keep everything on this list, and we keep working with you until the system is doing what this page says.

Honest fit check

This is not for everyone

Perfect for:

  • Coaches, education businesses, high-ticket B2B: anyone filling rooms or Zoom calls
  • Operators with good content and chaotic follow-up

Not built for:

  • Businesses that never run events and never plan to (although this is Book 2's new lead machine, if you are ready to start)

Before you ask

Quick answers

My webinars already convert.

Then the engine multiplies what works: protected show-up and full follow-up coverage. The report will show the leak you cannot currently see: who was interested and never got a call.

We run physical seminars, not webinars.

Even better: QR and chat work in a ballroom at least as well as on a screen.

Scripted follow-up feels canned.

Each script is generated from what that person said and voted at your event. More personal than anything a tired team writes at midnight.

What happens after the event?

The engine stays yours. Every new event reuses it.

We are a Singapore company. Can we claim this under the EIS 400% AI tax deduction?

Yes, this is the kind of spend the scheme was built for: IRAS lists system development and deployment, consultancy and strategy, data and analytics, and training as qualifying AI business services. For YA2027 and YA2028 the EIS gives a 400% tax deduction on the first S$50,000 of qualifying AI spend per year, roughly 51 cents saved on every dollar for a profitable company at 17%. There is no application and no pre-approval: you claim it in the tax return you already file. Our part is to make it effortless. When the install is completed and accepted, we send the necessary documentation, itemised under this system's title, and we work with your accountant on anything else the claim needs from our side. Whether your company qualifies depends on your own situation, so confirm with your tax advisor.

ABC Sales AI · abcsales.ai · Every install is scoped to your business and quoted by your consultant. Outcomes depend on your market, offer and execution; what we commit to is the work, not the result. You are responsible for the content you send; campaigns are vetted against your industry's rules before launch. ABC Sales AI is not a tax advisor; any Singapore EIS treatment is for your tax advisor and IRAS to confirm.

The webinar is the middle. The system is what converts.

Filled better, captured live, followed up by morning, smarter every event.