
Race Werks
Multi-Agent Sales System in 60 Minutes
Transformed a failing chatbot into a multi-agent sales system in a single 60-minute session.
"See the light. How to do it. Switching to this platform has been a completely different experience. We're finally building the intelligent sales and support funnel we've always needed. Powerful."
Results at a Glance
Race Werks, a automotive business, achieved 60min setup time with ABC Sales AI WhatsApp automation. Additional results include 60min setup time, Multi agent system, Auto lead routing.
From Stuck to Powerful
The Challenge
Stuck on Complexity & Limited by Legacy Tools
- Knowledge Base Failure: Initial attempt to copy and paste PDF price lists failed, leaving the AI unable to answer specific questions about car models
- Competitor Limitations: Previous platform (Pepper Cloud) was restricted to quick replies with a 500-word prompt limit, preventing true AI interaction
- Escalation Confusion: Unable to figure out how to automatically send model-specific photos or hand off qualified leads to a human salesman
The Transformation
A 1-on-1 Build Session
- Multi-Agent Strategy: Architected specialized agents (e.g., a Sales Agent for car info and an Appointment Agent for bookings) to handle complex context
- Smart Media Automation: Configured the AI to automatically trigger Smart Media Replies, sending brochures and photos of specific models instantly
- Intelligent Routing: Implemented logic to tag leads (e.g., Interested-M4) and automatically assign high-intent buyers to specific human salesmen
The Impact
From Stuck to Powerful
- True AI Power: Unlike the previous system, the new setup allows for sophisticated, detailed instructions, making replies far more human-like
- Marketing Wins: The ability to automatically segregate and tag leads allows the sales team to filter and retarget warm prospects instantly
- Total Empowerment: Norman went from stuck to seeing the light, leaving the call with a system that can answer model queries, send assets, and close leads automatically
Norman Lee switched from a restrictive competitor platform to a true AI solution. In just one hour of 1-on-1 support, he built a powerful multi-agent system that automates brochure sending, lead tagging, and salesman escalation, solving problems his previous software couldn't touch.
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